Sales people are often challenged when negotiating against procurement, professional buyers, and committees. This workshop provides a game plan for preparing and conducting negotiations in a way that increase the probability of success. The practice session on handling tactics during negotiation is a lifetime skill that many professional sales people tell us they use many years after attending the program.

What you’ll learn

• Design profitable, beneficiary business agreements for and with their customers.
• Gain better understanding of the concessions making processes, with major emphasis methods of avoiding needless freebies.
• Understand the processes of positioning products and services so as to create a high value and the best possible negotiation outcome.
• Apply fundamental sales negotiation principles to managing the value perception of the customer as well as avoid focusing untimely on pure price bargaining.